More employees say they would choose Surface We have seen that people feel more productive, creative and valued when they are given a Surface as their work device and now a recent report from Carolina Milanesi of Creative Strategies signals an increase in the number of consumers who want to use Surface at work. Creative Strategies asked a panel of 1300 US consumers about their preferences for how they use their PCs for both personal and professional scenarios. Responses showed Surface is winning over early tech adopters and continuing to challenge Apple within the broader survey set. People cited Surface’s ability to bridge both creativity and productivity and their professional and personal lives as key reasons they chose Surface. Here are a few key insights to take away from Carolina’s (@caro_milanesi) report: People want the device that does it all. [ more... ]
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